DESIblitz.com, UK’s leading lifestyle website was the proud recipient of the Best Website award at the national Asian Media Awards 2017. This is the third award DESIblitz.com has won for its exemplary contribution to Asian media, previously winning in 2015 and at the inaugural awards in 2013 for the same category. The Asian Media Awards were held at the Hilton Manchester Deansgate on Wednesday, October 25, 2017, and were attended by the major names, publications and professionals in Asian media, celebrating the winners for each of the award categories.
Indi Deol, Managing Director of DESIblitz.com, collected the prestigious award with Aisha Farooq, Lead Editor at the web publication. Ecstatic about the hat-trick win. Indi said: “DESIblitz has grow from strength to strength and 2017 has been our biggest year to date. As we move forward into 2018 we plan to continue pushing boundaries with our content and adding value to our readers and partner organisations through our Jobs Board.“
“We are as passionate as the day we started about the need to develop young people into journalism and digital skills so that Asian communities have a voice through a trusted platform like ours. In a world where fake news seems to have taken over, we are proud to support this industry in the most original, credible and forward thinking way.“
“As the leading website focusing on British Asian lifestyle, our goal is to maintain our high standard of producing top quality content and this award symbolises the hard work and efforts put in by the whole team.“ “We thank Asian Media Awards for honouring us to be the recipient of our third award, which highlights our ability to deliver compelling online content continuously over the years to be worthy of such recognition.”
Launched in February 2008, the web magazine features ten content packed lifestyle categories which are Arts & Culture, Brit-Asian, Fashion, Film & TV, Food, Health & Beauty, Music & Dance, Sport, Taboo and Trends. Online content produced includes written articles, videos and audio productions. The website features regular interviews with many of the biggest stars in Bollywood and British Asian television and radio talent; original lifestyle articles with a Desi connection and selective news from UK and around the world.
The DESIblitz editorial team is based in Birmingham (UK) with writers and contributors to the website from cities in the UK, and overseas in India and Pakistan. The development of the online journalism and writing skills of the contributors is a major objective of the DESIblitz platform, giving young and ambitious individuals the opportunity to get content published with full editorial support. An important aspect of the website is DESIblitz Jobs, which was created to support employers to encourage the recruitment of a more diverse workforce and helping ethnic candidates to find such employers.
In addition, the DESIblitz team have been active on digital projects and events:
The Reality of Partition – filming and production of this well-received and successful documentary film project featuring the traumatic and real accounts by residents from the West Midlands and Black Country during the partition of India and Pakistan. Birmingham Literature Festival 2017 – produced specific events promoting South Asian and British Asian literature – What is British Asian Literature, An Afternoon with Preeti Shenoy and Spoken Word Workshop. The 2017 Asian Media Award for Best Website, highlights DESIblitz.com as the go-to website for ‘news, gossip and gupshup’ and is the perfect encouragement for its team to continue working hard to serve its visitors and followers with quality-led content in the future.